Our Blog

Discover the affiliate and influencer marketing world through our eyes. On Vivian’s blog, we share expert insights and valuable resources to succeed with partnership marketing. Dive into the latest trends, stay informed about industry developments, and find inspiration to fuel your affiliate/influencer program.

Difference Between Inbound and Outbound Marketing

What’s the Difference Between Inbound and Outbound Marketing? 

Running an eCommerce brand requires choosing how attention comes to you. And attention, more than products, is what drives sustainable ...

5 Top BrandVerity Alternatives You Should Consider

BrandVerity Alternative: 5 Tools to Try for Your Affiliate Policy Monitoring

When running a successful affiliate program, monitoring your affiliates and ensuring they stick to the affiliate policy you’ve agreed upon ...

Rewardful review

Rewardful Review: Is This Affiliate Software Right for Your SaaS?

Affiliate marketing is often the highest-ROAS program for businesses. But the problem is that finding a platform that makes tracking, ...

Best travel affiliate programs

17 Best Travel Affiliate Programs to Inspire You for 2026

Travel stands out as one of the most profitable niches in the affiliate industry, as well as one of the ...

Is YouTube Social Media?

Is YouTube Social Media? How Brands Use YouTube for Affiliate Marketing 

When you hear the term “social media,” the usual suspects tend to come to mind: Instagram, TikTok, Facebook, or X ...

Best SaaS partner programs

7 Best SaaS Partner Programs: How to Find and Build One That Works

As a SaaS company, you need to build an ecosystem of resellers, affiliates, consultants, and integration partners to bring your ...

12 TikTok Food Influencers to Partner With in 2025

12 TikTok Food Influencers You’d Want to Work With in 2026

TikTok food influencers are the go-to for brands aiming to connect with food-loving audiences. Their short-form videos, viral challenges, and ...

How to Ensure Affiliate Contract Compliance

Affiliate Contract Compliance: Ensuring Your Program Runs Smoothly

Many businesses launching their affiliate programs find themselves struggling to ensure affiliate partners stay compliant with all the terms of ...

affiliate marketing vs referral marketing

Affiliate Marketing vs Referral Marketing: Key Differences for Your Campaigns

Having a reliable method for lead generation is an essential part of growing your brand, simply because more leads can ...

best affiliate marketing agencies

Best Affiliate Marketing Agencies to Work With in 2026 

Choosing the best affiliate marketing agency can take so much work, especially if you’re like me and love to follow ...

top instagram influencers non celebrity

Top Instagram Influencers Who Aren’t Celebrities: Authentic Voices for Your Brand 

Did you know that today’s consumers trust non-celebrity social media influencers more than their favorite celebrities when it comes to ...

What does a brand ambassador do?

What Does a Brand Ambassador Do? Must-Know Insights for Your 2026 Campaigns

One of the fastest ways to boost brand sales is forming long-term partnerships with people who identify with your brand ...

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