Our Blog

Discover the affiliate and influencer marketing world through our eyes. On Vivian’s blog, we share expert insights and valuable resources to succeed with partnership marketing. Dive into the latest trends, stay informed about industry developments, and find inspiration to fuel your affiliate/influencer program.

Referral program ideas for your brand

8 Referral Program Ideas Your Customers Will Rave About

Getting your new customers from existing customers could be the smartest business decision you can make. A well-structured customer referral ...

Top Gaming Influencers

Top Gaming Influencers: Key Players in Esports and Streaming

Gaming has grown so much over the past decades that you can launch yourself into a successful career in this ...

Influencer recording product review

Popular Pays for Brands: Is It Actually Worth It?

Popular Pays is an influencer marketing platform that links brands with influencers that align with their marketing goals. Although it ...

B2B Referral program examples

B2B Referral Program Examples to Inspire Your Business Strategy

Key Insights from Standout B2B Referral Program Examples Creating a solid marketing strategy for your B2B operation can be as ...

How to optimize audience management efforts.

Tips and Strategies for Effective Audience Management: Influencer Marketing Edition

Key Points I find that many brands looking to utilize influencer marketing struggle while trying to manage the audience they’re ...

Influencer / Brand Ambassador

Brand Ambassador vs Influencer: Who Do You Need for Your Next Collab?

Brand Ambassador vs Influencer: Key Points About 60% of Gen Z consumers report that influencers are the reason they discover ...

How to Increase Referral Traffic: 7 Proven Techniques [+Case Studies]

You might have already set up a referral marketing strategy to boost direct traffic to your brand’s website. Still, it’s ...

The Power of Referral Marketing Automation for Boosting Your Brand

Main Takeaway Referral marketing automation tools are indispensable for anyone working on a medium- or large-scale referral marketing campaign. They ...

The Power of Community Marketing: The Difference Between Affiliates, Influencers, Referrals and Partnerships

The Power of Community Marketing: The Difference Between Affiliates, Influencers, Referrals and Partnerships

In a world where word-of-mouth and authentic connections drive consumer decisions, community marketing is the perfect solution for businesses seeking ...

Done For You Affiliate Program: Building, Scaling, and Optimizing

Done For You Affiliate Program: Building, Scaling, and Optimizing

Our team builds affiliate, referral, and influencer programs for companies from scratch. These programs are built to increase revenue, brand ...

How to Build an Insurance Referral Program

How to Build an Insurance Referral Program

Here’s how my team at Vivian Agency built a referral program for an insurance company offering travel medical and global ...

How to Reach Out to Affiliates and Manage Responses - Email Outreach Templates Included

How to Reach Out to Affiliates and Manage Responses – Email Outreach Templates Included

Now that you’ve learned how to build an affiliate program from scratch, you might be wondering: what is the best ...

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